In 2020, fighting the epidemic together

10/26

2025

We experienced an unexpected Spring Festival, as the novel coronavirus pneumonia outbreak captured the hearts of people across the nation. Together, we stand united in fighting this epidemic—and Madajie Foods is stepping up! Over 700,000 lovingly donated food items have already reached the frontlines of the crisis...

On January 30, the first batch of 2,000 jin of Madajie brand's heartwarming food, including Peixianjun and other meal-replacement breads, has arrived at the Hubei Enshi Red Cross Society.

On February 1, the second batch of Madajie brand's charitable food—over 35,000 jin of meal replacement products—was fully dispatched and is now being delivered to frontline heroes such as medical staff and people's police in Beijing and Hebei, who are fighting tirelessly against the epidemic!

▲ Donated meal replacement foods loaded and ready for shipment

▲ Donated meal replacement foods are fully packed and ready to go

3,000 boxes of Peixianjun Probiotic Bread, Egg Waffle Mini-Breads, Pumpkin Thin-Slice Toast, and Lightly Sweet Checkered Cakes—along with 3,000 boxes of Whole-Grain Biscuits, Monkey Head Mushroom Biscuits, Meat Floss Pastries, and other heartwarming meal replacement foods totaling over 17,500 kilograms—have been delivered one after another to medical staff, traffic police, and other frontline workers in Hebei and Beijing who are tirelessly fighting the epidemic!

At 10:00 a.m. on February 1, the Madajie Foods team visited one after another the southern checkpoints on Fazhan Avenue and Yingbin Street in Qiu County, as well as the checkpoints along Ping'an Avenue and the northern end of Fazhan Avenue. They extended their heartfelt greetings to frontline workers, delivering thoughtful gifts such as Madajie 17° fragrant bread, Peixianjun pumpkin-flavored thin-slice toast, gift boxes, and other tokens of appreciation. The team also paid a visit to the dedicated personnel working tirelessly on the frontlines of epidemic prevention and control.

Meanwhile, another group from Madajie Food visited the Dingxing County Epidemic Prevention and Control Office, the Dingxing exit of the Beijing-Hong Kong-Macao Expressway, the Dingxing Xinmu exit of the Beijing-Kunming Expressway, as well as various townships in Dingxing, to extend their heartfelt greetings to frontline workers. They delivered over 100 boxes of essential supplies, including Madajie Baoxianjun bread and bottled mineral water, to show their appreciation and support.

United in spirit, we stand together to fight the epidemic! Madajie Foods has fully mobilized the production capacity and logistics resources of all its manufacturing facilities. While ensuring the personal health of drivers, forklift operators, warehouse staff, and loading/unloading workers, we’re doing our utmost to deliver essential supplies to frontline medical personnel and other dedicated workers as quickly as possible—standing firmly by their side in this critical battle against the pandemic!

United as one, with hearts united! Our strong and unified motherland is the firmest guarantee of our certain victory; and every individual who gives their all is a powerful force propelling us forward through even the toughest challenges.

Madajie brand's various production facilities have promptly implemented the local government's COVID-19 prevention and control measures, organizing employees to understand and take precautions against the novel coronavirus pneumonia outbreak, while ensuring safety,防疫 measures, and personal protection. Acting swiftly, the company has earnestly fulfilled its corporate responsibilities by immediately establishing a leading group dedicated to epidemic prevention and control, diligently carrying out its duties to effectively manage and mitigate risks within the organization.

United in our resolve, we’ll overcome every challenge! On the journey to defend against the pandemic, we, the people of the new era, remain steadfast and true to our original aspirations! Let’s give it our all—together, we’ll emerge victorious in this battle fought without guns or smoke!

The best support for healthcare workers is to protect your own health, and the most effective way to fight the virus is to keep the risk of infection contained right at home.

Come on, Wuhan!

Come on, Hubei!

Come on, China!