Winning 2024, Madajie Manufacturer Exchange Summit Ceremony!

07/09

2024

 

July 8, 2024, Steady in the present, seize opportunities; grasp the future, break through adversity! The 25th Madajie Food Manufacturer-Distributor Exchange Summit and 2024 New Product Launch Conference was grandly held at the Nanjing Buckingham Palace Hotel. This was a high-end event for dialogue with industry partners and an appreciation ceremony for product iteration, jointly witnessing the future rebirth of the Madajie brand.

In his address, Chairman Ma An said: How to deal with the uncertainties and anxieties arising from society, industry, and enterprises? In critical moments, it's about determination; in turbulent times, it's about ability. Food safety and health are our eternal future! Mr. Ma An analyzed international and domestic industry trends at the meeting, reviewed the remarkable achievements of 2024, and highlighted the Madajie brand strategic planning. Deep cultivation in 2024, empowering businesses, manufacturers and distributors as one, looking forward to working together and reaping the rewards.

Mr. Ma An, Chairman of Madajie, delivers a speech

"Dare to innovate, then act" Madajie Group President Ma Likei analyzed the global economic environment and domestic economic situation in 2024. President Ma Likei said: In the current market environment, how can the Madajie brand strategy break through? Reform is the driving force, development is the guarantee! Changing the angle of thinking, carrying out marketing reforms, and proposing a new direction of project-based operation and targeted development, using a forward-looking strategy to respond to, cultivate, and open up new situations.

Why has the Madajie brand been able to last for nearly 40 years? "Because Madajie is genuine!" At the meeting, Ms. Ma Guimin, founder of Madajie, reviewed the market situation of Madajie in fiscal year 2023 with the distributors present, analyzed the market economy in 2024, and made strategic plans for the next step! Fighting together, growing together, developing together, and building the future of Madajie Food together.

 

"Firm confidence, moving forward together" ! Mr. Ma Liyong, Vice President of Marketing at Madajie Group, reviewed the strategies for fiscal year 2023, deeply analyzing the strategies for sales growth in fiscal year 2023—deeply understanding consumers and the market, adhering to the category and item strategy, expanding terminal sales channels, and gradually forming a loose, intensive distribution market.

Strong team, increased outlets, structural adjustment, scheduling, and emphasis on service! The Madajie brand firmly believes that only focus can lead to professionalism. Providing better quality service and consumer satisfaction to achieve sustained business growth! Change perceptions, meet challenges!

With the increasing diversification of consumer demand in the food market and the increasing variety of categories, Madajie Food uses a richer product matrix to focus on and meet consumer needs. In 2024, Madajie will have more investment in product R&D, greater investment in brand marketing, and wider channel access! Continuously innovating and exploring, winning together with customers. This is what the company's executive president, Miao Yinghui, had to say.

As a brand in the food industry for nearly 40 years, Madajie Food has opened a new round of brand iteration, meeting the needs of a wide range of consumers with countless high-quality products. At this launch conference, the latest products such as candies, jellies, baked goods, healthy snacks, and braised food all made their debut.

High efficiency and consistency, win-win cooperation. High-quality Madajie distributors from Siping Hengde Trade Co., Ltd. and Qihe Wuchen Trade shared their successful market experiences at the meeting, providing valuable experience for the attending distributors!

Awards and commendations are a sincere recognition of past achievements, and also an encouragement and motivation for distributors to work together and achieve new heights.

The successful convening of the 2024 Madajie 25th Manufacturer-Distributor Exchange Summit demonstrates Madajie's determination to move forward and win together with its distributor partners. Madajie will continue to work hand in hand with its distributor partners to bring more delicious products to users and more development opportunities to distributors.